What’s the most good we can do?

May 29, 2016 6:58 am | Make a Comment

Delish Ice- Credit CJ Williams Photography


I wanted to use this post to work through some ideas, and ask for your feedback and opinion on a couple of points.

This is something I have been thinking about a lot, but was finally prompted by a generous competition that bubbled up in my Facebook feed a few days ago.

Alexi Panos and Preston Smiles are two inspiring coaches with a transformational program called “The Bridge Method”, a 12 week transformational training program designed to help create a truly limitless and fulfilling life … sign me up!

The competition (first prize being access to the training program, mentorship and more) asked why was winning this so important and what I was committed to creating in my life.


The Vision

For me, it’s because I have a dream of building Delish Ice into a globally recognised business that people adore and is a force for good and positivity.

I don’t want to be known for  just for our delicious iced treats but the positive impact that we have in our communities.

When I started Delish I had dreams of spreading this idea as far as I could – doing something different and bringing delight to everyone that we met. I then wanted to take it  one step further and encourage people to pass that feeling on to the next person that they met.

All it takes is a smile, or a considerate gesture, kind action or thoughtful surprise, but the positive repercussions are like a ripple in a pond with the effect multiplying exponentially.

I know the idea of spreading delight perhaps seems a little less important than undertaking a mission to radically transform lives but I think it is no less worthy. I believe that through this ripple effect of kindness we can raise the frequency and vibration of the world a notch, and that can only lead to better things.

I envision our greater mission is far beyond creating and serving up delicious pops. We will become a global brand that people love to interact with. We make them happy. We inspire them.We spread delight and we encourage them to pass the feeling along and pay it forward.

I want our business to be an inspiring, nurturing wonderful place to work for all our Pop Stars. I want be a guiding light to help them be the best version of themselves. Have confidence in their ability. Truly understand who they are and their natural geniuses. I want us to be a stepping stone towards greater things for them.

I want our business to be pure delight for our clients and customers that brightens their day and inspires them to show empathy, compassion, kindness and thoughtfulness.

Finally I want our business to positively impact the global community. I want Delish Ice to be a driving force of goodness in the world. I see our business model being able to be used as a model to teach the invaluable skills of entrepreneurship which would be amazing at a micro level in developing countries and at an elementary level in education.

Being able to view the world through the lense of an entrepreneur is a liberating thing. In the way that once you can identify opportunities and find a way to deliver to people what they want and need, there is freedom in knowing whatever happens, you will always be able to look after yourself. Perhaps that one venture fails, but that’s ok, you just pick yourself up and start again. The freedom from knowing you don’t have to rely on anyway else for income in order to feed or house yourself is liberating. I would love to help more people find that resourcefulness within themselves.

I want not for profit groups to be able to use what we do to raise money to help them support their own causes . Thus creating further leverage with what we have created.

I want to find our own causes that we support in a way that will do the most good in the world.

I have not yet found the perfect answer as to how to do all this, so I was hoping you all could help me out here a little by offering your two cents.


As I was writing this, these two videos bubbled up in my Facebook feed that were particularly pertinent to this discussion.

The first video is of a man, who seeing how destitute some of the people were within his community, quit his job in order to feed and take care of them.

There were a couple of quotes from this clip that really got me. I really encourage you to take the time to watch this.

“Food is one part. Love is another part. Food will give them physical nutrition. The love and affection that you show, will give them mental nutrition”

“What is the ultimate purpose of life? …. Is to give”


This happened to start playing next, but I found was just as meaningful for me, given this topic. I used to say I wanted to have a million dollars in my bank account by the time I was 35. Well, that has been and gone and not happened, but now I think the more noble vision is to be the new version of a millionaire – someone who positively affects the lives of a million people (and from there we can move onto being billionaires)

My questions for you

I have some question today (don’t have to answer all of them) just any that resonate with you and that you would like to share your ideas and opinions.

1. What does delight mean to you?

2. How do you think we can help spread delight more? Is this something you think the world needs more of?

3. What causes are close to your own heart?

4. How do you think we can make the most impact?

5. Should we concentrate on supporting our local community or turn our attention internationally to those that need it the most.


Thanks! I look forward to your comments – you can leave them below or back on Facebook.


Katie xx


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